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Médecins Sans Frontières: Cambodia

Médecins Sans Frontières: Cambodia
Your rating: None Average: 7.7 (31 votes)

Christian?
Buddhist?
Jewish?
Sikh?
Muslim?
Hindu?
Human.

Médecins Sans Frontières provides
emergency medical and humanitarian
assistance to people caught up in
disasters, wars and devastating
epidemics – regardless of their
race, religion or political conviction.
Your donations allow us to remain
impartial, enabling our teams to
get medicine, food, vaccines and
healthcare to those who need it
most, wherever they are in the world.

Médecins Sans Frontières is one of the few aid organisations that have absolutely no political or religious agenda. They provide medical help to anyone who needs it.

Advertising Agency: Lavender, Sydney, Australia
Art Directors: Mike Guegan
Copywriters: Mike Guegan
Photographer: Juan Carlos Tomasi
Published: October 2009

6 Comments

mikeelrapido's picture 1943 pencils
mikeelrapido | Wed, 2009-10-14 02:40

Message is great, but execution normal, nothing special.

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Guest's picture
Guest | Wed, 2009-10-14 02:58

Erm, I'd say it's been under-cooked on purpose.

Juan Cabral's picture 713 pencils
Juan Cabral | Wed, 2009-10-14 03:21
8

Clever approach.

***
http://ad-genius.blogspot.com/
Advertiser who won 10 or more lions in the last 10 years.
And I am not the real Juan Cabral, guys. So sorry for that!

silvi's picture 4174 pencils
silvi | Wed, 2009-10-14 12:13

I don´t like photo. It´s the less emotional.

Guest's picture
Guest | Wed, 2009-10-14 23:09

this photo is too posy, but really nice copy. With nice simple execution.

Yanay's picture 60 pencils
Yanay | Fri, 2009-10-16 06:12

great campaign, and honest positioning.

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