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LuckyPet: King
LuckyPet. Only pure fish will do.
Advertising Agency: The Jupiter Drawing Room, Cape Town, South Africa
Creative Director: Darren Mckay
Art Director: Kim Mcdonald
Copywriter: Peri v Papendorp
Photographer: Jan Verboom
Comments
I don't get these.
Cat sees himself as a King.
Im sorry, but the thinking is way too similar to the 'Madam, dinner is served' of Nestlé Friskies (and the art direction of this is for dummies), C'mon you guys, don't settle at the first good idea, take it two steps higher, that's the work.
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