Lua Nova Sound Production: Psycho

Nothing happens without a soundtrack.
Behind a great film, there is a great soundtrack.

Advertising Agency: Long Play 360, Brazil
Creative Director: Fernando Luna
Art Director: Alexandre Lage
Copywriter: Marcel Petroff
Post production: PICT Estudio
Other credits: Thomas Roth
Published: May 2012

9 comments

Design Central's picture
Design Central
364 pencils

hmm.... other ones are easy communicating.

Hadrons's picture
Hadrons
5743 pencils

The copy is good, but there is no feel to the image.
It's missing an element that should leave us wowed .

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

mr.x's picture
mr.x
952 pencils

missing element? hmmm.. a soundtrack maybe? that is the hole idea of the ad.

Hadrons's picture
Hadrons
5743 pencils

Reading comprehension is hard I've noticed.
(ad with soundtrack... )
They chose the wrong medium.

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

kleenex's picture
kleenex
27738 pencils

I think it is good for a print ad.

Fernando Fernandes's picture
Fernando Fernandes
1395 pencils

Brazizizizizizziiiil ! Belissima!

gonndo's picture
gonndo
1092 pencils

Awesome, awesome, absolutely brilliant execution!!!!
You get the idea right away..., congratulations to you all!!!

Yes, my profile picture is my dog on my sister's bed, with a pillow and a blanket...

gonndo's picture
gonndo
1092 pencils

Awesome, awesome, absolutely brilliant execution!!!!
You get the idea right away..., congratulations to you all!!!

Yes, my profile picture is my dog on my sister's bed, with a pillow and a blanket...

mertos's picture
mertos
899 pencils

no

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