Lovers Plus Condoms: Dream job

Protect your dreams.

Advertising Agency: Joe Public, Johannesburg, South Africa
Executive Creative Director: Adam Weber
Art Director: Martin Schlumpf
Copywriter: Annette de Klerk
Illustrator: Wanchana Intrasombat
Chief Creative Officer: Pepe Marais
Published: May 2014

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13 comments

kleenex's picture
kleenex
29421 pencils

Art is solid, Concept is a mess.

damnson's picture
damnson
6055 pencils

I think it's a good idea.

An axe murderer of ads.

Loud1's picture
Loud1
35 pencils

I think this is awful. a baby doesn't ruin your dreams.

Guest's picture
Guest

I disagree! An unplanned pregnancy can most certainly ruin your dreams.

damnson's picture
damnson
6055 pencils

Yep. I think the insight is just great. Can't understand the hate towards this!

An axe murderer of ads.

Marcao's picture
Marcao
2382 pencils

I feel the concept, but not the art direction for some reason.

MindDrift's picture
MindDrift
1119 pencils

Sick of people trashing good work. This is a great campaign.

alex razzaghi's picture
alex razzaghi
241 pencils

For it to be "GOOD WORK" it should first be original, or at least a little original :/ (same shit different pile).
Advertising and Hollywood have started a recycling factory, hope it goes out of business soon.

http://trendsupdates.com/durex-unveils-funny-condom-ad/

https://www.youtube.com/watch?v=Es_uivijpek

http://www.coolmarketingthoughts.com/2006/06/25/legend-condoms/

baliais's picture
baliais
2559 pencils

Thanks for the link but the concept is different.

BLACKPIXEL's picture
BLACKPIXEL
468 pencils

idea seems nice but art can be done in a better way

BLACKPIXEL's picture
BLACKPIXEL
468 pencils

expression is not coming well

baliais's picture
baliais
2559 pencils

Best among three

VeronicaFranco's picture
VeronicaFranco
669 pencils

Solid art, solid concept

“Advertising; A judicious mixture of flattery and threats.”
― Stephen Leacock

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