LOVEFiLM: Lord of the Rings
Advertising Agency: 18 Feet & Rising, UK
Executive Creative Director: Matt Keon
Art Director: Johnny Leathers
Published: January 2012
Advertising Agency: 18 Feet & Rising, UK
Executive Creative Director: Matt Keon
Art Director: Johnny Leathers
Published: January 2012
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13 Comments
NO
noup
no for me too.
http://www.mandarinoadv.com
being that these ads are about film, i wish they would have done more executions with movies that were not based on books
Not convinced.
works better with Star wars, cause (maybe that is because I hate lords of rings) i don't feel like anyone can really imagine every characters of lords of rings in his mind
They have a concept, but I do not think it fully works.
Why couldn't they see the handwriting on the wall?
"Ubi hubave lubearned thubat ubanuby fubool cuban wrubite uba bubad ubad, bubut thubat ubit tubakes uba rubeal gubenubiubus tubo kubeep hubis hubands uboff uba gubood ubone."
-Lubeo Buburnubett
Letterring is tiny!! even for normal size people :P!
LOVE IT!!!
(Statistically speaking)
Will Think for Salary
Films are categorized into genre, not shapes. Size thing could still be understood.
Ummm....I'm no copywriter or anything (actually I am) but the visual and tagline don't make any sense! You talk about loving FILMS of all shapes and sizes - yet the names on the wall are of CHARACTERS. Epic Fail.
er....