LongXi Global Chinese Advertising Awards: Knives
If you’re powerful enough, enter The 2007 LongXi Chinese Advertising Awards now!
This campaign is Call-for-Entry for The 2007 LongXi Global Chinese Advertising Awards. LongXi is the “Olympics” for Chinese language advertising. As every portfolio bag represents a creative person’s creative-power, it takes powerful creative works to make up a powerful portfolio.
Advertising Agency: Euro RSCG Worldwide, Shanghai, China
Published: September 2007
4 Comments
more like a fighting award
i like this one ...
prepare the war ..,.
we are the owner of the future
I think they make interesting visuals :)
especially the one with the animals.
"the art director says: whatever I say"
The animal it seems is seperated from the other of the campaign. For me, the Guns & Knifes fall into the same series...where else the animal is a bit too forced. You still can cram a loadful of guns (or knifes) into a special-made folio case....
Still, a lame campaign.
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