Lojack: Bone
Advertising Agency: Leo Burnett, Colombia
Art Director: Carlos Murad
Copywriter: Otavio Schiavon
Illustrator: Diana Buitrago
Photographer: German Rojas
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9 Comments
Great idea, and lovely execution. Colombian inspiration me thinks.
simple. excellent illustration. not choking with copy. fresh. deserves high fives and a raise!
Nicely art directed except this idea has been before. It was done 10 years ago for the Flora London Marathon where we see someone dressed as a matchstick chasing someone dressed as a bomb. Also a cheese grater chasing a block of cheese. Check out the old D&AD annuals.
Chuva roxa! Chuva Roxa! That's all i have to say.
"Talent is luck. The important thing in life is courage."
Me encanta! jaja el topo
Clever, funny and effective. I love it!
Life's a Trip. Enjoy the Ride!
Brava. Brava. Brava.
Love it! Very clever!
This campaign was amazing! It was a shame they didn't get a lion for that.