Listerine: Trojan Horse

No one follows bad breath.
Which is why you need Listerine. It fights germs that cause bad breath, plaque and gum problems.

Advertising Agency: JWT, Mumbai, India
Creative Director: Ram Jayaraman
Art Director: Abey Thomas Joy
Copywriter: Karan Parmar
Illustrator: Nilesh Naik
Published: December 2011

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10 comments

Shawali's picture
Shawali
8320 pencils

That's a Roman soldier.....

No one cares about child labor, eye donation or saving the Earth: NO PSA!!! http://adsoftheworld.com/forum/135094

sambuca's picture
sambuca
1066 pencils

BAM!!

mertos's picture
mertos
899 pencils

illustration is not unto the mark.

bobby666's picture
bobby666
1460 pencils

forced... not working...

pierrelastname's picture
pierrelastname
2869 pencils

far far away from the benefit of the product...

darrenabriel's picture
darrenabriel
54 pencils

this is funny =)

ideamani's picture
ideamani
182 pencils

Good job guys.

The sudden cessation of stupidity- Advertising.

andylefty's picture
andylefty
4535 pencils

Translation issue?

mitali prasad's picture
mitali prasad
408 pencils

but what doesit mean? didn;t get it,,,,,,,!

leprofesseur's picture
leprofesseur
9 pencils

Far from benefit but it doesnt matter...art is nice, idea a bit weak and i don't mention copy ...

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