Listerine: Coffee
Advertising Agency: JWT San Juan, Puerto Rico
Creative Director: Jaime Rosado
Art Director: Johanna Santiago
Copywriter: Miguel Fernández
Published: December 2007
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36 Comments
www.danielglezmilan.blogspot.com
Nice campaign.
www.danielglezmilan.blogspot.com
B R I L L I A N T!!
...simple, sweet and bang on. fuck, why didnt i think of this??
~ old habits die hard, older ones never do ~
Really good idea, nice work.
Ohhhhhhhhhhh.
Precioso !!! Me encanta, sencillo, directo, impactante.
LOVELY
This stinks...
Just kidding!
Great Work! 8-10
this is excellent, simple and origional.
hey, really great stuff, guys.
nice and eye catching!!! SWEEEEET
"the art director says: whatever I say"
nice, but done already last year for a toothpaste brand i think.
maybe someone knows it or can find it?!
Are you thinking of this one?
http://adsoftheworld.com/media/print/calaf_mentitas_burger
nice work.
Brilliant!
I have seen this before, but still good though.
very nice. love the simplicity.
your work is your identity.
http://harshikcreations.blogspot.com/
Buena campaña...muy minimalista...me gusta!!!
"awesome!"
oooops, change my mind since i remember/saw the brasil execution that get in archive magazine...
this execution over here is good, minimalist, etc, etc, but... done.
and with the same icons.
Cool!
Rocks!
Sofa King Good!
Super nitido Miguel!!! Rock on, like always.
ED
Was coffee breath ever a problem? I thought it was more associated with "stain" on your teeth. If it was a line drawing of a penis, I think it would complete the campaign nicely. No?
I don't know, how many penises have you smelled?
Oh, you must know what it smells like. You're in ADVERTISING!
Next time, go talk to someone who ALWAYS gets that great tv assignment. Get your face in real close...
Nice, really nice. Keep it simple.
good campaign.
but coffee
no no no no no no
think again. coffee smells good u duds
http://ojasvimohanty.blogspot.com/
Muy buen trabajo Puerto Rico!
Nice and better execution but :
http://adsoftheworld.com/media/print/winterfresh_fish
http://adsoftheworld.com/media/print/winterfresh_onion
http://adsoftheworld.com/media/print/winterfresh_cigarettes
Direct to the point, great campaign.
_____
Because great designs need no further explanation.
Simpler then the Archive one, but like someone mentioned here, drinking coffee doesn't really make your mouth stick...
Dalbir
www.AdOfDaMonth.com
Dalbir
www.FaceBook.com/KissFilms
Good executions, done before though, just art directed differently.
Is anybody else thinking we should move away from one off visual USP lead tricks and create bigger campaignable thoughts?...
Subjectivity, discuss.......
very nice. love the art, the pack shot everything
Muy buena, buenas ejecuciones.
Dr. Alfonso Bremel
Great, best thing I've seen here in a while.
Excellent. The product IS the punch-line
A copy from a copy from a copy from a copy. Nice! Very original work.
ESTA MISMA IDEA ESTA HOJAS ATRAS DE ESTE SITE!!!!!!
LO LAMENTO PERO MAL!!!
Cool. simple. Like it