Lipton White Tea: Great Wall of China
A tea so precious had to be well kept.
Lipton White Tea. The rarest of China's rare teas.
Advertising Agency: DDB Lisbon, Portugal
Creative Director: Jorge Teixeira
Art Director: Daniel Meneses
Copywriter: Nuno Duarte Silva
Published: February 2006


13 Comments
I like the campaign. Gets the point across.
ha ha get the point across. that's a good one. what about a white tiger? btw. the smoke is going up? so the tea cup is mounted on a wall? I would have left that smoke off. get it? wall.
Sincerely,
Arnold Santillan
714-206-2459
Right, this tea contains some gelatine which makes it stay in shape and stick to the cup once mounted on the wall.
Good eyes, gentleman. Made me laugh.
______________
In God I trust
good ad!
now i know lipton actually come from China, i always took it as western tea, oh....
nice campaign. i like it.
http://jennywhx.blogspot.com jwhx:Visionary
nice idea.. but maybe the art direction of the product shot and location could be improve..
* it's not how good you are. it's how good you want it to be *
Fancy ad, yeeees sir!
A cup of an Infusion Tea, s'il vous plais...
A good idea, well executed. I like.
-----------------------------
It's only an ad.
www.aaasmith.blogspot.com
what am i missing here? what's the idea?
there is not much idea.....and i think the chinese don't drink white tea.....haha
good campaign
It means that the tea leaves are very rare in China, and is very precious. (can't u guys read the message?)