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Shadows, Rabbit

Agency: 
Published/Aired: 
December 2011
Description: 

Print advertisment created by Grey, Israel for Lighting Networks, within the category: Public Interest, NGO.

Save Electricity. Save Life.

Advertising Agency: Adler Chomsky Grey Tel Aviv, Israel
Executive Creative Director: Tal Riven
Creative Director: Ida Markovits
Copywriter: Kobi Cohen
Art Director: Roi Weinberg
Photographer: Yaron Izhakov
Account Manager: Anat Leventon
Account Executive: Mor Reuveny

Comments (6)

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Highest Rated

marano's picture
marano
Activity Score 348

I agree with Billoughsby here. Upright and happy would be better for all 3. If the others are meant to be dark and influential in that manner, then why not keep that message consistent? With that said, I like this campaign

jhon doe's picture
jhon doe
Activity Score 4

great campaign.

MicheleVirgilio's picture
MicheleVirgilio
Activity Score 2617

Very good campaign. Good concept good work.

Milan Solanki's picture
Milan Solanki
Activity Score 994

chewed concept, and not striking the chord still

Billoughsby's picture
Billoughsby
Activity Score 5142

I'd have rather seen the animals upright and alive on all these layouts in the set. I'm saving life with that light. Remember?

That's it.

ishiboy's picture
ishiboy
Activity Score 497

Nice!

marano's picture
marano
Activity Score 348

I agree with Billoughsby here. Upright and happy would be better for all 3. If the others are meant to be dark and influential in that manner, then why not keep that message consistent? With that said, I like this campaign

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