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Fat guy and miss

Agency: 
Published/Aired: 
November 2012
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Description: 

You never know who ends up giving, and who ends up receiving.
Organ donation
We're all ready to benefit, but would you be ready to give ?
In 2011, more than 16 371 patients were on the waiting list for only 1572 donors.
To receive, you have to give.
Life Transplant Foundation

Advertising Agency: Change, France
Creative Director: Hugues Pinguet
Art Director: Jeremy Ayad
Copywriter: Arnaud Lebacquer
Photographer: Geoffroy de Boismenu
Art buyer: Marie-Caroline Hiele
Retouching: Marco Giani, François Brochenin / Janvier

Comments (6)

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Highest Rated

Marcupolo's picture
Marcupolo
206 Activity Scores

poor concept, poor art, poor campaign. Sorry.

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