LICRA: Police checks

Let's do something about discrimination

Advertising Agency: Publicis Conseil Paris, France
Chief Creative Officer: Olivier Altmann
Creative Director: Olivier Altmann
Copywriter: Thierry Lebec
Art Director: Benedicte Potel

November 2010


morse's picture
17002 pencils

It's good, but I liked their previous campaign with the babies way more.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

Guest's picture

the idea is good. but the execution is horrible. should've used photos of real paint color samples, instead of these vector images.

Reality Check's picture
Reality Check
2358 pencils

The heart of the campaign lies in the unparalleled excellence of Publicis' idea – simple yet complex, understated yet profound at the same time.

Guest's picture

very good campaign

shahidali's picture
4069 pencils

Superb idea. Simplicity is its strength.


Roger Keynes's picture
Roger Keynes
5498 pencils

Roger that.

The Jobless Writer
Will Think for Salary

Billoughsby's picture
5144 pencils

This series is an education. Fine work.

"Ubi hubave lubearned thubat ubanuby fubool cuban wrubite uba bubad ubad, bubut thubat ubit tubakes uba rubeal gubenubiubus tubo kubeep hubis hubands uboff uba gubood ubone."
-Lubeo Buburnubett

Anonymous Author's picture
Anonymous Author
1541 pencils

A strong message succinctly stated.

Write a wise saying and your name will live forever – Anonymous.

Hiperion's picture
3138 pencils

Too obvious

sirvan's picture
29860 pencils

Heaven forbid we dig past the statistics, and address the reasons for these discrepancies.



"I love some things, and don't love some other things."

Djenzie's picture
163 pencils

nice idea, boring execution

Dzsoi's picture
8001 pencils

These ads are like IT guys. Very clever but lack emotions. (Just kidding with my non-existent prejudice.)

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