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LG Electronics: Watch my Phone

LG Electronics: Watch my Phone
Your rating: None Average: 5.3 (32 votes)

Watch my phone
The new Watch Phone by LG
VGA-camera
Voice to text
Bluetooth
3G connectivity
Touch-screen
Videocalling
Mp3 player
Stainless steel
Superior watch

Advertising Agency: Brand New Telly Industries, Amsterdam, The Netherlands
Executive Creative Director: Bas Nuissl
Creative Director: Wouter van der Pauw
Creative: John van Heiningen
DoP: Elmar Krop
Via: bestadsontv

24 Comments

john.lighttern's picture 216 pencils
4

booring.

Guest's picture

cool phone

munirgee's picture 456 pencils

Nothing much other than attractive copy, "WATCH MY PHONE"

...not interesting

Guest's picture

is this supposed to be interesting? adsoftheworld worthy?

ivan's picture

I think it is a cool product with a not so exciting ad. Worth sharing imho.

bluejay's picture 44 pencils

Better show us the idea...

mikeelrapido's picture 1943 pencils

Nice phone, poor idea..

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Guest's picture

this kind of technology deserves a better concept. it looks like a brochure. poor art direction. great opportunity missed.

samee's picture 124 pencils

thats bad!! really bad!!

Jaap Grolleman's picture 6401 pencils

the product is a lot more interesting then the ad

Juan Cabral's picture 713 pencils

Well, dutch agencies, good chance to pitch for LG.

***
http://ad-genius.blogspot.com/
Advertiser who won 10 or more lions in the last 10 years.
And I am not the real Juan Cabral, guys. So sorry for that!

shahidali's picture 3864 pencils

collateral damage. huge opportunity went begging.

shahid

ibeg2differ's picture 420 pencils

Some products don't need ads. Their design screams "buy me". This is one of them.

munirgee's picture 456 pencils

may be you are right... but the product is not standing out what i noted

Guest's picture

I really like the copy..... nothing special, but it's eyecatching

Guest's picture

Nice watch, good information, bad ad.

Guest's picture

although there is "wordplay" in the head line, it is not as cool as the product.......... i mean the watch is fuckin' cool.. like very future-y...
it could've been done a lot better, a lot... very average....

Chopper's picture 948 pencils
9

Direct. That's it.

Guest's picture

that's some crazy 007 shit! cool product. no idea.

Ochuko's picture 34 pencils

"Watch my phone"! Awesome copy.

rpanoop's picture 138 pencils
10

the copy is just too good. and if u ask me the copy alone will sell the product.

andron17's picture 6 pencils

Unimaginative, just like every other watch ad.

fiendsmix's picture 4 pencils

the man seems to be pround to have such a watch. isnt it?

sumithranom's picture 15 pencils

The product is a lot more interesting then the ad
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