LG Electronics: Watch my Phone

Watch my phone
The new Watch Phone by LG
VGA-camera
Voice to text
Bluetooth
3G connectivity
Touch-screen
Videocalling
Mp3 player
Stainless steel
Superior watch

Advertising Agency: Brand New Telly Industries, Amsterdam, The Netherlands
Executive Creative Director: Bas Nuissl
Creative Director: Wouter van der Pauw
Creative: John van Heiningen
DoP: Elmar Krop
Via: bestadsontv

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24 comments

john.lighttern's picture
john.lighttern
216 pencils

booring.

Guest's picture
Guest

cool phone

munirgee's picture
munirgee
454 pencils

Nothing much other than attractive copy, "WATCH MY PHONE"

...not interesting

Guest's picture
Guest

is this supposed to be interesting? adsoftheworld worthy?

ivan's picture
ivan

I think it is a cool product with a not so exciting ad. Worth sharing imho.

Ivan Raszl, admin of AotW

bluejay's picture
bluejay
44 pencils

Better show us the idea...

mikeelrapido's picture
mikeelrapido
1929 pencils

Nice phone, poor idea..

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Guest's picture
Guest

this kind of technology deserves a better concept. it looks like a brochure. poor art direction. great opportunity missed.

samee's picture
samee
124 pencils

thats bad!! really bad!!

Jaap Grolleman's picture
Jaap Grolleman
7004 pencils

the product is a lot more interesting then the ad

Juan Cabral's picture
Juan Cabral
709 pencils

Well, dutch agencies, good chance to pitch for LG.

***
http://ad-genius.blogspot.com/
Advertiser who won 10 or more lions in the last 10 years.
And I am not the real Juan Cabral, guys. So sorry for that!

shahidali's picture
shahidali
4069 pencils

collateral damage. huge opportunity went begging.

shahid

ibeg2differ's picture
ibeg2differ
420 pencils

Some products don't need ads. Their design screams "buy me". This is one of them.

munirgee's picture
munirgee
454 pencils

may be you are right... but the product is not standing out what i noted

Guest's picture
Guest

I really like the copy..... nothing special, but it's eyecatching

Guest's picture
Guest

Nice watch, good information, bad ad.

Guest's picture
Guest

although there is "wordplay" in the head line, it is not as cool as the product.......... i mean the watch is fuckin' cool.. like very future-y...
it could've been done a lot better, a lot... very average....

Chopper's picture
Chopper
1015 pencils

Direct. That's it.

Guest's picture
Guest

that's some crazy 007 shit! cool product. no idea.

Ochuko's picture
Ochuko
34 pencils

"Watch my phone"! Awesome copy.

rpanoop's picture
rpanoop
138 pencils

the copy is just too good. and if u ask me the copy alone will sell the product.

andron17's picture
andron17
6 pencils

Unimaginative, just like every other watch ad.

fiendsmix's picture
fiendsmix
4 pencils

the man seems to be pround to have such a watch. isnt it?

sumithranom's picture
sumithranom
15 pencils

The product is a lot more interesting then the ad
http://www.ebookcoveractionsoft.com/

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