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Cool Down Quickly, Teen Couple

Agency: 
Published/Aired: 
May 2010
Description: 

Print advertisment created by Y&R, United States for LG, within the category: Electronics, Technology.

Cool down quickly
LG TS-H2428 Air Conditioner with Jet Cool Technology

Advertising Agency: Young & Rubicam New York, USA
Global Executive Creative Director: Tony Granger
Executive Creative Directors: Scott Vitrone, Ian Reichenthal
Global Creative Director: Darren Moran
Associate Creative Directors: Menno Kluin, Graeme Hall
Art Director: Michael Schachtner
Copywriter: Julia Neumann
Global Account Director: Mike Acken
Account Executives: Michael Wong, Paula Ventura, Sabine Haemmerle
Art Buyer: Maggy Lynch-Hartley
Photographer / Designer: Dimitri Daniloff
Set Designer: Herve Sauvage
Hair and Make-up Artist: Corinne Gues
Post Production: Sparklink
Agency Digital Artist: Raul Pardo

Comments (19)

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Highest Rated

sirvan's picture
sirvan
Activity Score 29860

What a complete wank.

+++

"I love some things, and don't love some other things."

sirvan's picture
sirvan
Activity Score 29860

What a complete wank.

+++

"I love some things, and don't love some other things."

ivan's picture
ivan

Why? I think it's pretty good.

Adaddicted's picture
Adaddicted
Activity Score 3435

"cut off his pencil supply for a month"!!! ;- )

withalltherespects

Marlus Lau's picture
Marlus Lau
Activity Score 1808

LOL!

Yeah I like it either....it's not fabulous but it's alright.

thedesignaddict's picture
thedesignaddict
Activity Score 5403

Whatever, Pal. Do you ever have anything constructive or positive to say?

Davosk's picture
Davosk
Activity Score 4815

You're outnumbered buddy, I like 'em too.

sirvan's picture
sirvan
Activity Score 29860

Because it's over-indulgent, trying to be too clever, and the executions are lackluster.

Also, more importantly, I would bet all of Ivan's AOTW ad revenue that this is SCAM.

;)

+++

"I love some things, and don't love some other things."

premc's picture
premc
Activity Score 917

Really amazing !
like this one very much !

8/10

radical

thedesignaddict's picture
thedesignaddict
Activity Score 5403

Fantastic.

Simple, funny and has a great tie in to the product benefit. Nicely executed too.

drigal's picture
drigal
Activity Score 283

This one is funny!

The function of man is to live, not to exist.
I shall not waste my days trying to prolong them.
I shall use my time.

atb2005's picture
atb2005
Activity Score 13557

Sirvan's notoriously negative. I question his love of advertising. What's a total "wank" here? Funny situations requiring a quick cool down. The executions are so stylish and eye catching. Excellent job, Y&R!

alexander_bickov's picture
alexander_bickov
Activity Score 3279

Nice

corporal_hicks's picture
corporal_hicks
Activity Score 365

Good work!
Cool execution!

rescobar's picture
rescobar
Activity Score 10

I LKE THIS ONE.

mikistefanoski's picture
mikistefanoski
Activity Score 195

original

Hibon's picture
Hibon
Activity Score 3736

Very nice... i love the idea.

Simple ideas are the best !

advertising ninja's picture
advertising ninja
Activity Score 614

totally awesome campaign

CommandZ's picture
CommandZ
Activity Score 2498

Props to Y&R. Good idea, beautiful execution(s). Sirvan is a bit of wank on this one.

keaton's picture
keaton
Activity Score 38

absolut great and beautiful.

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