LG: Belly

LG Optimus 3D Smartphone. For more realistic pictures.

Advertising Agency: Y&R Paris, France
Creative Director: Laurent Bodson
Art Director: Antoine Mathon
Copywriter: François Faure
Photographer: IIlario & Magali
Retouching: La Souris sur le Gateau
Published: July 2011

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5 comments

Taylormade's picture
Taylormade
412 pencils

This guy's gut is pretty saggy for a person who looks about 10 pounds overweight. They should have used a fatter model.

Is that the fattest person they could find in France?

That One Guy's picture
That One Guy
266 pencils

he must drink a lot of beer.

pierrelastname's picture
pierrelastname
2869 pencils

Guys this is terrible bad!!! done million of ties, with 3D TV...

Billoughsby's picture
Billoughsby
5091 pencils

The desperate advertising tradition of having people break out of a movie screen, TV or monitor goes back to the '20s at least, and the universal hick world of stereotyping which this campaign issues from -- the nerd with big ears and glasses; the would-be bar smoothie with the comb-over and beer paunch; the beach babe with well-oiled breasts hoisted higher than her IQ -- is worthy, at best, only of an enlightened yawn and two-fingered drop in the trash in 2011.

Try harder. A whole lot harder.

"Ubi hubave lubearned thubat ubanuby fubool cuban wrubite uba bubad ubad, bubut thubat ubit tubakes uba rubeal gubenubiubus tubo kubeep hubis hubands uboff uba gubood ubone."
-Lubeo Buburnubett

Nike Diesel's picture
Nike Diesel
13339 pencils

lol So done.

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