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Keep a safe distance, 3

Agency: 
Published/Aired: 
October 2013
11035
Description: 

Print advertisment created by FCB, South Africa for Lexus, within the category: Automotive.

Always keep a safe distance.
The LS460 with PreCollision System PCS.

Advertising Agency: Draftfcb, Johannesburg, South Africa
Chief Creative Officer: Brett Morris
Creative Directors: Axel Schilling, Sergio Penzo, Tian Van den Heever
Art Director: Axel Schilling
Copywriter: Sergio Penzo
Photographer: Frithjof Ohm & Pretzsch
Postproduction / CGI: Bespoke Images
Executive Business Director: Mike Di Terlizzi
Designer: Marita Locmele

Comments (5)

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Highest Rated

Adliber's picture
Adliber
Activity Score 174

How many luxury vehicles have you seen with rear-view mirror hanging ornaments?

cvchitale's picture
cvchitale
Activity Score 1418

egegegegegegege.....nice

iambusy's picture
iambusy
Activity Score 2219

Why a safe distance? They should take over , saying assisted over taking. Too forced

busy.

Perkptar's picture
Perkptar
Activity Score 392

It’s nice, simple and clever.

Andrés Téllez V.
consumo|sentido

faissalo's picture
faissalo
Activity Score 728

Always stay behind germany.

Nice init

Adliber's picture
Adliber
Activity Score 174

How many luxury vehicles have you seen with rear-view mirror hanging ornaments?

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