PRESENTSFashion

13 comments

the.adnerd's picture
the.adnerd
160 pencils

wow. good images

like.a.boy's picture
like.a.boy
227 pencils

check out the man's fingers, they look extremely short.

rush's picture
rush
15 pencils

Very bad image retouching... compare to the others.

leow's picture
leow
2 pencils

very good

Mo's picture
Mo
648 pencils

Fuuny. Would be better if they had the figures other way round :-D

derek's picture
derek
22 pencils

Awesome! This is a beauiful idea. Well conceived in a tough category and well executed. Well done OgilvyOne.

Lorem Ipsum's picture
Lorem Ipsum
49 pencils

you wouldn't happen to be the art director would you bobbydazzler?

2workitt's picture
2workitt
44 pencils

Great stuff... If I did this I would compliment the work done and be proud of it.

Desi's picture
Desi
1052 pencils

First I thought the guys fell down from the window making out and were holding on dearly to the rod, but then i realized the idea, but it has already been done by Radhika Singh of Ogilvy India (if i remember it right) few years back and appeared in Archive magazine and the client was most probably Pantaloon.

popdistortion's picture
popdistortion
1594 pencils

Same agency. As stated in every agency rule book... you are permitted to steal ideas if they were created within the same agency. I think rule two went: Forget rule one... steal from whom you like.

But coming back to the ad. I like it, even if it has been done before or not.

creativelefty's picture
creativelefty
50 pencils

Sorry but the DI is terrible on this one. Funny, where are these ads supposed to have been placed as noone I know has seen them.

Capitalist's picture
Capitalist
132 pencils

Alrighty then...absolutely cool. I love it. They have taken an old idea and gave it brand-
new feel. Okay I know you don't believe me, i'll remind you...

BRAND:BLACK COFFE CLOTHING
Pay-off: So good you won't take them(Or something close to that)
Images: Different executions of people having sex with their clothes on.

It's the same thought - only they've taken it a step forward.Like i said. Beautiful Campaign.

Maxchan2000's picture
Maxchan2000
50 pencils

Recycled idea is good when properly used. Is a nice campaign, just that, this one is an odd one out from the other 2. Execution: details can be improved. This particular ad can pull down the whole campaign if sent for awards.

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