Levi's Eco Jeans: Couple

Levi's Eco Jeans: Couple

Eco Jeans
100% organic cotton.
Levi's

Advertising Agency: Bartle Bogle Hegarty, Asia-Pacific, Singapore
Regional ECD: Steve Elrick
Art Director: Ross Ventress
Photographer: Simon Harsent
Production Support: Beacon Pix
Retoucher: Dave Phung / Procolor Imaging
Agency Producer: D'or Tey

Your rating: None Average: 6.5 (18 votes)

Comments

great art direction and looks beautiful,
however i think the execution overshadows the idea!
not a groundbreaking idea - but great to look at!
congrats!

miguel's picture

don't like it. I expected more from these guys!!!
Good art direction.

54NN's picture

54NN
buena direccion, nada de idea!!

This is stupid.

People are 100% organic...

Why plants?

agreed, maybe they should use situation when jeans not on peoples
anyway nicely art direction and design

H.'s picture

I love Levis from their twisted to engineered jeans. Therefore this type of art direction comes naturally for them. Art direction is superb. The background works well with the colour of the wear not too clean but usual what we see around us daily exactly what selling should be like, involving.

Why the dirty corners?

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