.preview.jpg "Levi's Eco Jeans: Black, 2")
Eco Jeans
100% organic cotton.
Levi's
Advertising Agency: Bartle Bogle Hegarty, Asia-Pacific, Singapore
Regional ECD: Steve Elrick
Art Director: Ross Ventress
Photographer: Simon Harsent
Production Support: Beacon Pix
Retoucher: Dave Phung / Procolor Imaging
Agency Producer: D'or Tey
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.thumbnail.jpg "Levi's Eco Jeans: Couple")
.thumbnail.jpg "Levi's Eco Jeans: Black, 1")
7 Comments
This campaign has really grown on me. Good job.
yawn
I don’t get it. I don’t see it's organic. I see it old and people didn’t move in a long time!!
This is not Levi's!! sorry.
BF
The more i see it the more im grossed out...the dirty corners...why can't the "inside-out herbivores" walk down clean streets?
Its seems as though the Jeans aren't eco friendly but the wearer becomes a so [eco] after a while and blends in with his [eco] surroundings...
Both art direction and idea are not fresh at all, the only credit given is that this might be a real ad.
Max Chan
Art Director
Hp:+65 96828661
they found the idea, and everything on www.lebookmaker.com
the photographer was benoit mauduech for a french magazine Wad
what a shame !!!!