Levi's Copper Jeans: Guy
Advertising Agency: BBH Singapore
Executive Creative Director: Steve Elrick
Creative Director: Todd Waldron
Art Director: Paul Downs
Copywriter: Beth Ryan
Agency Producers: Michelle Tan, Krystie Koh
Account Planner: Gwen Raillard
Account Management: Frances Great, Eugenie Yeo
Photographer: Andreas Smetana
CG artist: Meats Meier
20 comments
awful, don't like it at all
http://jazarah.net/
this is getting repetitive and boring.
for eco jeans, they did people made of plants and leaves wearing jeans. so, for copper, let's do people made of COPPER wearing jeans.
so-o-o-o-o-o-o creative.
not.
geez man! this is disgusting! doesnt make me wanna go and buy that pants at all!!!
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Everartz
| Everartz |
Other than the execution of the talents being made of metal, this is otherwise solidly lacking in ideas.
Instead of just posing there like a... erm... dumb copper statue, can the model be a bit more lively or cool? This is Levi's after all.
yeah, i agree. it lacks idea. they should have put a real sexy model wearing copper bling bling, maybe it will more effective. What's happening to levis anyway?
sick.
It is better not to release an ad than release such a disgusting looking ad.
singapore marketing directors of huge brands are very cool.
they aproove anything, i mean A-N-Y-T-H-I-N-G.
siete alla frutta!!!!!! orrible very very very bad!!!!
what? doesn't make sense
this reminds me of a cross between the Steven Spielberg movie AI and that human exhibition of bodies - with jeans. http://www.bodiestheexhibition.com/ not that attractive. if you wanna do copper metal - make it SOLID.
I like the art though. very beautifully made... idea/concept fails imo.
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http://musback.blogspot.com
It's a cool image. That's all it is, and it's enough for Levi's. It's a fashion brand.
Ivan Raszl, admin of AotW
makes me sick.
what's the big idea of this ad?
Not feeling
the
passion
Singapore:
Rust City
nC
this is annoying and make me dislike the ads.
denim, metal, that's all.
It's horror movie ads, not for fashion. I personally dislike this.
It cheapens the brand. Who would want to wear Levi's after seeing this ad?
jao thadi ban no