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Scratch the headline

Agency Network: 
Published/Aired: 
November 2010
Description: 

Print advertisment created by Touché, Italy for Leonardo Mall, within the category: Retail Services.

Come to find out if
(YOU HAVE WON)
one year of shopping for free.
Every Saturday and Sunday from the 2nd to the 31st of October if you spend even just 2 euro by us you will have the chance to scratch… and win so many instant prizes and also a super final special prize: one year of shopping for free! (equal to 400 euro per month along next 12 months)

Advertising Agency: Touché, Bologna, Italy
Creative Director: Luca d'Alesio
Copywriters: Luca d'Alesio, Viviana Dinacci
Photographer: Gabriele Corni

Comments (7)

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josh n.'s picture
josh n.
Activity Score 484

ahahah bellissima !

Anonymous Author's picture
Anonymous Author
Activity Score 1541

Compelling foretaste.

Write a wise saying and your name will live forever – Anonymous.

http://www.anonymousauthor.co.nz
www.twitter.com/@anonauth

Jaap Grolleman's picture
Jaap Grolleman
Activity Score 6992

So everybody wins a year of shopping for free? I'm a bit confused here.

Guest's picture
Guest

%#@!

Guest's picture
Guest

Nice design doesn't give it a concept. It is a start, though.

Guest's picture
Guest

Messaggio confuso.
Art direction poco curata.

Manola Fili

Roger Keynes's picture
Roger Keynes
Activity Score 5498

Cute idea.
Better run it past legals first! ;)

The Jobless Writer
Will Think for Salary

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