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andylefty's picture
4535 Activity Scores

Is this an ad?

It has a headline and tries to be colloquial but the mass of information doesn't flow like long copy needs to.

There's not much of a narrative and no payoff at the end.

Felt like I was reading a hospital pamphlet.

It goes bang bang bang bang. Quite relentless.

Art direction is nice but these little pictures with captions stunt the flow also.


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