Lej Et Lig car rental: Care

Why visit your mother-in-law in a fancy car? You don't care much for her anyway.

Campaign for car rental company that specializes in letting out wrecks.

Advertising Agency: La Familia, Copenhagen, Denmark
Creative Director / Art Director: Hans Troldahl
Copywriter: Thomas Norgaard
Published: July 2008

1 comment

JamesGang2's picture
53 pencils

So? You do not want her to be jealous?

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