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38 comments

Zed's picture
Zed
178 pencils

This is super, nice work!

rula's picture
rula
101 pencils

ta weeeeno.

thirty6chambers's picture
thirty6chambers
1464 pencils

wow this is pretty cool

Nanel's picture
Nanel
283 pencils

very clever

walkingbuddha's picture
walkingbuddha
188 pencils

Cannes formula: Take product benefit. Exagerate it.

Come on guys, not fresh at all.

gmint7's picture
gmint7
2685 pencils

:::J:::
wtf?
formula? benefit? wtf? not fresh at all??
just what do you want?? stfu man

this is great..

:::J:::

sonucoues2002's picture
sonucoues2002
804 pencils

absolutly brillient

8718's picture
8718
82 pencils

Both the main and product shot suck. And that took 2 art directors and 1 CD. Rubbish.

FlyingDogs's picture
FlyingDogs
968 pencils

Maybe the idea came up during a brainstorming session.

Cheers.

hoperator's picture
hoperator
80 pencils

nice idea

Rog's picture
Rog
6094 pencils

:)

>>>> That's not an ad. THIS is an ad.

hanoch john samuel's picture
hanoch john samuel
46 pencils

the idea is very good nice work

hbhagat's picture
hbhagat
26 pencils

Harikrishna Bhagat

Absolutely Genius..CONGRATES!!

Rajib's picture
Rajib
369 pencils

Wonderful...

WQ graphics's picture
WQ graphics
37 pencils

AMAZING JOB GUYS

Vicomte's picture
Vicomte
287 pencils

That´a good job!!!

marcooo's picture
marcooo
38 pencils

w-o-n-d-e-r-f-u-l

wahwah's picture
wahwah
120 pencils

Fertilize your thoughts!

veritas's picture
veritas
90 pencils

Like it a lot!

zapata's picture
zapata
14 pencils

love it. better art direction would have made this ad absolutely bulletproof. props on the idea tho.

julezs's picture
julezs
100 pencils

done by the thais, and was much better executed... and feels like its been done for some torch light brand, also by the thais

morris_pinewood's picture
morris_pinewood
31 pencils

but.. is it just me.. or.. I just can't figure out how it works. The shadow is on the wrong side, the sun shines on the moon from the right, yet the shadow is made out of darkness????
Please explain...

Victor _Paris's picture
Victor _Paris
22 pencils

maybe I'm wrong, but the shadow means there is a tree growing, but this is not on the earth : the shadow means the tree is on the sun....so this ad is a mistake. You can't reflect something ont the moon, it's physicaly impossible...

Wordnerd's picture
Wordnerd
6662 pencils

What? no. The sun brings the light, the shadow is from the earth, dude. and if there was a tree that big, it would look that way

smart ad! perhaps too smart

morris_pinewood's picture
morris_pinewood
31 pencils

Ehh.. the earth never shadows the moon, only when you experience a moon eclipse.. and I don't think that is what the image shows. If the tree is supposed to be growing on earth it could never cast a shadow on the moon.. it's pretty impossible.. This is not smart, it's just not right.

Wordnerd's picture
Wordnerd
6662 pencils

uups damnit you're right! i'll take that back

rourke's picture
rourke
49 pencils

nice idea

Victor _Paris's picture
Victor _Paris
22 pencils

ok, got it!

Stewart's picture
Stewart
67 pencils

Great.

Jet Propulsion Lab's picture
Jet Propulsion Lab
10683 pencils

MagLite ad + Oreo ad = Fertilizer ad. Makes perfect sense!
It's all about making it your own, right?...

kergu's picture
kergu
6785 pencils

nice idea... but the shadow it´s bad..

sold's picture
sold
3219 pencils

good idea

vidya.shankaran's picture
vidya.shankaran
724 pencils

Brilliant Idea!!! The product shot could have a bit bigger... but truly amazing idea!

Zeus's picture
Zeus
912 pencils

COOL

Mr.Top's picture
Mr.Top
728 pencils

Nice, clean, simple.... very good.

mr_freed's picture
mr_freed
33 pencils

very good

direk's picture
direk
28 pencils

I like it, crisp and clear idea.
The idea supersedes the art direction.

funky_frogii's picture
funky_frogii
2538 pencils

gooooooooooooooooooooooooooooood

Infected by a virus called CREATIVE | "And ya I Love Everything"
http://addot.blogspot.com | http://creativecreepers.blogspot.com

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