Lego: Spain

Advertising Agency: Jung von Matt, Hamburg, Germany
Executive Creative Directors: Deneke von Weltzien
Creative Director: Karsten Ruddigkeit
Art Director: Reza Ramezani
Copywriters: Johannes Milhoffer
Designer: Daniel Zier
CG-Artists / CG-Photography: Matthias Christen, Florian von Behr, Faruk Heplevent, The Scope Digital Studio
Account Director: Marc-Olaf Duncker

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31 comments

1142 pencils

baliaisMonday, July 2, 2012 - 22:41

Someone pls do something to the spammer

ivanTuesday, July 3, 2012 - 00:14

Taken care of ;)

Ivan Raszl, admin of AotW

1542 pencils

feysalTuesday, July 3, 2012 - 01:47

simple ...clever

133 pencils

PassaporteauTuesday, July 3, 2012 - 09:07

And stolen!

I can't believe these creatives aren't fired.

Jogo do Bicho

13048 pencils

Nike DieselWednesday, July 4, 2012 - 05:29

and the Cannes jury shouldn't be invited again.

93 pencils

jackcoooperWednesday, July 4, 2012 - 17:22

agree

35 pencils

Dr. DocktaTuesday, July 3, 2012 - 03:29

clever copy!

1495 pencils

bate_palmasTuesday, July 3, 2012 - 04:25

Did the original campaign win anything at Cannes? Does anyone know?

1379 pencils

Gi_boTuesday, July 3, 2012 - 04:34

This is the original campaign

GiBo

54 pencils

JimCompton-HallTuesday, July 3, 2012 - 04:39

I think they won a silver lion in the press category.

Copywriter
@JimComptonHall
JimComptonHall@gmail.com
http://Blog.JimComptonHall.com

1495 pencils

bate_palmasTuesday, July 3, 2012 - 05:20

Surprised it didnt get gold...

29 pencils

jerrystoner.comTuesday, July 3, 2012 - 07:49

JimCompton-Hall:

There are better ways to find a job. This ain't it.

278 pencils

GrumpyArtDirectorTuesday, July 3, 2012 - 04:48

I loved the original campaign, and this is a very appropiate borrowed interest comeback. Bravo.

By the way, I think the original was Silver in Print and Gold in Outdoor.

133 pencils

PassaporteauTuesday, July 3, 2012 - 09:08

It should've won platinum in plagiarism.

Absolutely reprehensible.

Jogo do Bicho

1913 pencils

dsklanTuesday, July 3, 2012 - 07:36

cant get it, cannes jury is so bad informed, they give a lion to a completely stolen idea!!
it was exposed as a copycat in aotw few weeks ago, and at least cannes jury should read aotw...
otherwise i dont really blame the creatives for stealing ideas for the award shows, because these ideas are not paid by client, and it seems the fastest way to gather points... better than staying the whole night in agency

13048 pencils

Nike DieselTuesday, July 3, 2012 - 09:01

I'm flabbergasted as well.
Shame on the Cannes Lions jury. Pathetic if you ask me...

133 pencils

PassaporteauTuesday, July 3, 2012 - 09:08

Shame on our industry for letting stolen, fake work even get PR. We should make more of an effort to call out these cheaters.

Jogo do Bicho

13048 pencils

Nike DieselTuesday, July 3, 2012 - 09:02

No stars for stolen work.

15702 pencils

kleenexTuesday, July 3, 2012 - 12:24

I say this has been done before as well.

2 pencils

BaggsTuesday, July 3, 2012 - 13:10

Maybe I'm slow, but I don't understand the campaign. Can someone explain it, please?

5 pencils

C B 2 8Tuesday, July 3, 2012 - 16:28

Stolen from where? Is everyone referring to the campaign JvM did.. http://adsoftheworld.com/media/print/lego_the_simpsons
..cause if so, it's the same agency. Blame them for redo'ing the same campaign, but not for theft.

32 pencils

YroTuesday, July 3, 2012 - 19:31

http://static.glotzmal.de/100_100_85180972_Lego_Simpsons_przez_Druppi_...

13048 pencils

Nike DieselWednesday, July 4, 2012 - 05:28

and here http://drlima.tumblr.com/post/2468067616/futurama-the-simpsons-pixelated

32 pencils

YroTuesday, July 3, 2012 - 20:17

Same Idea, Diferente execution. (Now do something Great and Original, Give Back the Lion).

The Simpsons Lego Intro (1:24)
http://www.youtube.com/watch?v=OFOAHpIvnLw&feature=endscreen&NR=1

244 pencils

textpiratWednesday, July 4, 2012 - 04:01

Sie machen einfach weiter! Es ist so peinlich!!!

http://www.somethingawful.com/d/comedy-goldmine/abstract-pixel-art.php...
http://nerdshots.tumblr.com/post/5452256611/the-simpsons-minimalist
http://www.thatsawesome.co.uk/awesome-365-Simpsons-Pixel-Art

126 pencils

waveWednesday, July 4, 2012 - 04:02

stop please with this campaign

110 pencils

peterklausWednesday, July 4, 2012 - 17:06

simple, i like

6 pencils

Nicolas DENISThursday, July 5, 2012 - 04:35

Xavi, Xabi Alonso, Torres, Iniesta and Casillas !

5397 pencils

Roger KeynesFriday, July 6, 2012 - 00:38

So it IS the Euro 2012 finals teams. YESSS!!! I'm not stupid! :)

Will Think for Salary

157 pencils

almasnazeerFriday, July 6, 2012 - 04:05

I m bored of this.. Please come up with something new

206 pencils

spears avaFriday, July 6, 2012 - 23:08

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