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Comments (17)

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Highest Rated

Simon Huke's picture
Simon Huke
Activity Score 5

Who is the benefit?

simone's picture
simone
Activity Score 187

Someone?

supersupergirl's picture
supersupergirl
Activity Score 294

ivan you are so right, exactly the same ad.

Mr.Top's picture
Mr.Top
Activity Score 728

DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE

LeeHarvey's picture
LeeHarvey
Activity Score 3045

There's something wrong with this 'rubik's cube'. First, the Lego-stones that are next to each other are not connected, only the ones on top of each other, so the cube would fall apart. Second; the real R.cube has different colors on each side, something that could never be done with Lego-stones. I get the message but I don't think it's a good ad. And indeed it looks a lot like the Horlicks ad.....

TrainRunner's picture
TrainRunner
Activity Score 225

maybe its glued together...kids like glue.

juliangray's picture
juliangray
Activity Score 987

you are over analizing. the only important thing is that you see a rubiks cube, not a block of legos. thats where their concept "imagine" gets across perfectly.

too bad its already done.

LeeHarvey's picture
LeeHarvey
Activity Score 3045

Okay Julian, I guess you're right, I got carried away a bit... It's an imagine-concept indeed. But done....

djakuza's picture
djakuza
Activity Score 517

na das war ja mal ein Griff ins Klo ;)

postman's picture
postman
Activity Score 951

Das ist wahr. Auch deshalb, weil es gar keine quadratischen Legosteine gibt. Das mag etwas kleinlich scheinen, aber wenn es schon Werbung für Lego selbst ist, sollte das Produkt richtig abgebildet sein.

True. Even worse that there are no such square Lego blocks. It may seem picky, but as it is an ad for Lego itself, the product should be showed correctly.

kgeiger's picture
kgeiger
Activity Score 7311

I'm sorry, but what's the idea? Build toys with toys?

sumbody's picture
sumbody
Activity Score 134

bad photo

Remote CD's picture
Remote CD
Activity Score 6

after all i didn't get the idea, someone please

capywriter's picture
capywriter
Activity Score 5509

I guess you know Rubik's cube, no? A simple kind of brain train game... easy for some, hard for many ;) But Lego is meant for children, so this ad says playing Lego is good for the development (might be seen as creativity...) of kids.

As mentioned above, the blocks will indeed fall apart... but is that a problem? Dito for the colour remark.

Dalbir Singh's picture
Dalbir Singh
Activity Score 552

Funny how Horlicks is using Lego to explain an idea and Lego is using Rubik's cube. Who would Rubik's cube use? I thought Lego was with Ogilvy or are all these award winning brands free for all? (This one looks genuine tho).

Dalbir
www.AdOfDaMonth.com

magicscarf's picture
magicscarf
Activity Score 21

So?

And, the background doesn't look nice

Simon Huke's picture
Simon Huke
Activity Score 5

Who is the benefit?

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