Lego: Construction

small toys, big stories

Advertising School: Miami Ad School, Europe
Art Director: Julien von Seherr-Toss
Copywriter: Dominik Maas
Via: newcreatives

Related videos by Shutterstock

13 comments

Crayon's picture
Crayon
163 pencils

not good...maybe i just didn't get it.

gluebrand's picture
gluebrand
119 pencils

Maybe you should wait until AFTER you understand the ad to pass judgement. I really like this series, clean and not contrived. Good stuff for a student... scratch that... for any portfolio. Well done!

Chough's picture
Chough
147 pencils

Kinda agree, although if you don't get the idea, is the campaign effective?

supersupergirl's picture
supersupergirl
294 pencils

i didnt get it too? wats the idea?

Chough's picture
Chough
147 pencils

I assume it's a block of lego falling off a very tall lego construction... Big stories… geddit… Personally i like it a lot, got it straight away, but if it needs explaining it's clearly not that obvious!

Raul_0451's picture
Raul_0451
56 pencils

I think the same, I didin't understaind...

jail's picture
jail
9 pencils

Fantastic!

Nthngmn's picture
Nthngmn
626 pencils

i got it right off the bat. i think these are pretty decent compared to the other student attempts at trumping the cannes set.

very nice. A+

DarkSide's picture
DarkSide
1068 pencils

Very good for a student.
But they remind too much the ones that won grand prix in cannes a few years ago, both show the "imagination" involved in playing with lego.

Senhora Kolossa's picture
Senhora Kolossa
483 pencils

wtf?!! seems to be a students work!

Signe_S's picture
Signe_S
357 pencils

Well, take a look under the ad before being so negative!

adtonny's picture
adtonny
46 pencils

image?

Dipu's picture
Dipu
32 pencils

what's the idia?? Can't understand

Log in or register to post comments