Lego: Construction

Lego: Construction

small toys, big stories

Advertising School: Miami Ad School, Europe
Art Director: Julien von Seherr-Toss
Copywriter: Dominik Maas
Via: newcreatives

Your rating: None Average: 7.4 (21 votes)

Comments

Crayon's picture

not good...maybe i just didn't get it.

Maybe you should wait until AFTER you understand the ad to pass judgement. I really like this series, clean and not contrived. Good stuff for a student... scratch that... for any portfolio. Well done!

Kinda agree, although if you don't get the idea, is the campaign effective?

i didnt get it too? wats the idea?

I assume it's a block of lego falling off a very tall lego construction... Big stories… geddit… Personally i like it a lot, got it straight away, but if it needs explaining it's clearly not that obvious!

I think the same, I didin't understaind...

Fantastic!

i got it right off the bat. i think these are pretty decent compared to the other student attempts at trumping the cannes set.

very nice. A+

I like it, it respects the line that has marked by Lego years ago...

This one is really good.

http://colicoscreativos.wordpress.com/

Very good for a student.
But they remind too much the ones that won grand prix in cannes a few years ago, both show the "imagination" involved in playing with lego.

Senhora Kolossa's picture

wtf?!! seems to be a students work!

Signe_S's picture

Well, take a look under the ad before being so negative!

image?

what's the idia?? Can't understand