Lego: Ali

Making History.

Advertising Agency: Jung von Matt/ Alster Gmbh, Hamburg, Germany

Chief Creative Officers: Armin Jochum, Deneke Von Weltzien

Creative Directors: Fabian Frese, Gotz Ulmer, Daniel Frericks

Senior Art Director: Andre Price

Senior Copywriter: Sergio Penzo

Producer: Claudia Schildt/Fabian

Designers: Florian Zwinge, Tilman Gossner

Photographer: Claudia Schildt/Fabian

July 2009


Guest's picture

i like... made me smile...

slowrider's picture
648 pencils

the whole campaign-idea is a rip-off - whats going on with jvm????

one should not take life so seriously - as one will not come out of it alive.

Guest's picture

this is amazingly done...maybe not the most original idea but the execution is perfect.

Guest's picture

Good, but not great as the first and the second.

Guest's picture

Common guys... original? what is this, art? this is advertising!

Guest's picture

but advertising is not to copycat an idea of someone other one to one - there is a little more behind that profession being a creative

Andrey Vaslit's picture
Andrey Vaslit
210 pencils

Really? this is the one (yet I would need the "ali" to undestand it) I like more.

Andrey Vaslit's picture
Andrey Vaslit
210 pencils

mhhh, the tank one its very good.
But I like this : )

STRTLRS's picture
1601 pencils

This one feels out of place in the campaign. On another note, you can do anything with Lego and people will go "oh, cute". These are just ok. Don't like the typography and the awkward placement of header on all.

I think, therefore... yeah.

danvertising's picture
50 pencils

My comment on this was going to be "oh, cute"

Guest's picture

uuuuuh que fome

Guest's picture

the worst idea for lego ever!

thefakehuman's picture
410 pencils

these guests need to grow some balls...and yea not the LEGO balls u hear!

- Life Feeds on Life -

CurryJ's picture
955 pencils

I think; therefore I am

ivan's picture

Well researched.

Crème de la Mer's picture
Crème de la Mer
40 pencils

Qué flojera como tiraron el titular.

- Y el titular?

- Ahhh verdad! ...ya está!

-Ahora sí. Ah.., no espera falta el logo!

Chopper's picture
1015 pencils

Which history here?
You should be an Alì fan to understand.

Log in or register to post comments