Don't waste. Responsible consumption multiplies resources.
Advertising Agency: Euro RSCG, Milan, Italy
Creative Director: Erick Loi, Dario Villa
Art Director: Luca Ghilino
Copywriter: Michele Picci
Photographer: LSD
Published: January 2010
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9 Comments
very nice....simple
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oops
the placement of the pen misleads audience (into thinking that its an ad for a pen)
a way to solve is to do it halfway (with the pen still scribed on the paper) = showing the [process of conserving]
right?
:::J:::
nit picker.
Don't get at all.
good job! nice and simple
copy is good but visualisation is lost
don't waste..intended effort multiplies audience
Simply and clever