Legambiente: Checkered paper
Don't waste. Responsible consumption multiplies resources.
Advertising Agency: Euro RSCG, Milan, Italy
Creative Director: Erick Loi, Dario Villa
Art Director: Luca Ghilino
Copywriter: Michele Picci
Photographer: LSD
Published: January 2010


8 Comments
Shouldn't have added that pen, I thought it was an add trying to sell pens. Let me a bit puzzled until I figured it out.
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Agreed. You get the idea without the pen being there.
I do believe the pen is necessary in order for one not to believe that the pen lines are actual notebook design lines and not human made lines..
Nonsense,.
shut up
No
:( huh...bad
pen was really not needed, otherwise good idea
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