Legambiente: Checkered paper

Don't waste. Responsible consumption multiplies resources.

Advertising Agency: Euro RSCG, Milan, Italy
Creative Director: Erick Loi, Dario Villa
Art Director: Luca Ghilino
Copywriter: Michele Picci
Photographer: LSD
Published: January 2010

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8 comments

Jaap Grolleman's picture
Jaap Grolleman
7004 pencils

Shouldn't have added that pen, I thought it was an add trying to sell pens. Let me a bit puzzled until I figured it out.

michdec's picture
michdec
440 pencils

Agreed. You get the idea without the pen being there.

luciacfc's picture
luciacfc
744 pencils

I do believe the pen is necessary in order for one not to believe that the pen lines are actual notebook design lines and not human made lines..

esteb's picture
esteb
673 pencils

Nonsense,.

Don Rapper's picture
Don Rapper
223 pencils

shut up

Brain-Art's picture
Brain-Art
1101 pencils

No

sandhya rao's picture
sandhya rao
217 pencils

:( huh...bad

rolling.stone's picture
rolling.stone
2740 pencils

pen was really not needed, otherwise good idea

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