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Webbed hands

Agency Network: 
Published/Aired: 
July 2010
Description: 

Print advertisment created by Devito/Verdi, United States for Legal Sea Foods, within the category: Food.

To get fresher fish you would have to evolve.
Legal Sea Foods

Advertising Agency: DeVito/Verdi, NY, USA
Creative Director: Sal DeVito
Art Directors: Zack Menna, Manor Gelber, Vinny Tulley
Copywriters: Manor Gleber, Zack Menna, Vinny Tulley
Publisher: July 2010

Comments (12)

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Hiperion's picture
Hiperion
Activity Score 3138

Smells like italian advertising.

Blashyrkh's picture
Blashyrkh
Activity Score 32882

Maybe it's the fish smell

CUTIEPIE's picture
CUTIEPIE
Activity Score 347

hahahahaha...

Guest's picture
Guest

Looks like Devolution to me.

Cube's picture
Cube
Activity Score 458

hooooorrible

Sushi lover's picture
Sushi lover
Activity Score 907

doesn't work to me, and the photoshop is bad:(

Dream needs to be big!

Adaddicted's picture
Adaddicted
Activity Score 3435

Don't insult Italian prints; they are far better now!

withalltherespects

Zulu-1's picture
Zulu-1
Activity Score 130

The photoshop is horrible.

Guest's picture
Guest

WAT DA F?

rohdyl's picture
rohdyl
Activity Score 66

terrible, terrible, terrrrrrrible

Jupiter's picture
Jupiter
Activity Score 547

what the fish???

commenting just to gather more pencils:-)

Billoughsby's picture
Billoughsby
Activity Score 5144

The killer of this series is the fact that the copy makes less than complete sense. The people who wrote it no doubt had a clear thought, but the copy fails to carry it. It sounds like Engrish labeling. Add the clumsy image work and this campaign is pretty much a total loss.

I'm easy, and always prepared to like any work I see, but this one should have been tossed back as under the weight limit, guys.

That's it.

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