April 2010
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Leeds Counselling is an organisation that specialises in the treatment of mental health issues using Talking Therapy. They asked us to produce press and posters to publicise the service they offer and to get people to visit their website. The individual lines that go to make up the portraits are genuine quotes from clients in counselling sessions. There are twenty quotes in total, repeated ad infinitum in an attempt to capture the turmoil of an unquiet mind. And the headlines gently but firmly urge those with issues to open up.

Say what's on your mind.
Come and talk to one of our skilled counsellors.

Advertising Agency: McCann Erickson, Manchester, UK
Executive Creative Director: Dave Price
Art Director: Richard Irving
Copywriter: Gerard Edmondson
Photographer: Steve Deer
Typographers: Jamie Axford, Richard Irving
Designer: Ryan Alexander

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I was wondering how one did that. Was it PS?