Ledo: Snowtrees

Not bad.

not good

not bad + not good = nothing

great argument guys.
keep going.

More frozen than fresh. That's not good enough.

'Evergreen' mean anything? Green vegetables would work just as well. A little thinking goes a looooong way...

copy does not match with artdirection....and this vegetables does no look tasteful at all..

Not fresh

Godlooking ad, nice concept, but... fresh or frozen?

to show freshness on vegetables, try to find somthing different

maybe if the freshness was popping from the frozen it might make more sense. but here all i sse is "frozen veggies"

Yep, I'm with dave.swanson. I wasn't certain what the concept was. It comes off as frozen snowy cauliflower... not so sure that cauliflower grows in the snow, that I want to eat frozen cauliflower (which sucks), or that this conveys fresh by any means. It's pretty, but what does it sell?

i agree the idea's there in the copy but with all respect the art doesnt really sync

frozen veggies throughout the year, is that really "freshness" ?

Me gusta la direccion de arte, es interesante. Pero hay algo que no me cuadra con en el copy. Me da frio comerme esos arbolitos, jeje.

i dont think so...they are more like plastic injeted vegetables....nothing to do with the fresh green concept.

DONE!!!!

well
good job