League Against Cancer: Joystick
Give your fingers a better use. Examine yourself for testicular cancer.
Advertising Agency: Y&R, Lima, Peru
Executive Creative Director: Christian Sánchez
Creative Director: Jorge Soto
Copywriter: Alex Freundt
Art Director: Charlie Valderrama
Account Director: Manuel Ahumada
Agency Producer: Fiorella Barrantes


6 comments
cool
This is the best! Awersome ad
http://www.mandarinoadv.com
i believe its a winner
| Everartz |
Concept and execution. va! it have to gain a prize ;)
http://www.behance.net/vlads
you got the balls guys...but the only problem is the execution something wrong in there..
Great idea. I think the headline would read better if it said - Put your fingers to better use' not "Give" your.....