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Brother in law

Agency: 
Published/Aired: 
December 2009
4256
Description: 

Print advertisment created by Publicis, France for Le Monde, within the category: Media.

Advertising Agency: Publicis Conseil, Paris, France
Creative Director: Olivier Altmann
Copywriter: Thierry Lebec
Art Director: Benedicte Potel
Production Manager: Sabrina Papon

Comments (8)

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Highest Rated

rolling.stone's picture
rolling.stone
Activity Score 2741

simple, clear, good

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~ Quite obviously, I have gathered no moss ! ~

silvi's picture
silvi
Activity Score 4172

No way

satrianee's picture
satrianee
Activity Score 3748

bring "which" world into focus? 4 stars for the wall street chart assuming some research done for it.

thenewguy's picture
thenewguy
Activity Score 127

Hmm.. in the words of George Burns: I know what I hate. And I don't hate this. I think it's cool imagery, but, yes, satrianee, I agree, "which" world is the question. The reader is to assume that the magazine covers all of these topics, I guess, but, that could have been made clearer if the copy was changed to "your" world, perhaps?

visualsurgeon's picture
visualsurgeon
Activity Score 86

It doesn't have any visual impact since all the world are in one row. It should be separated each world on each ad.

morse's picture
morse
Activity Score 17830

I like the idea, but the layout is a bit boring.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

Corbeen's picture
Corbeen
Activity Score 1093

I think this world saw only ads of the world.

Bob08's picture
Bob08
Activity Score 749

Focus should be get indeep, not showing different positions on same subject.

rolling.stone's picture
rolling.stone
Activity Score 2741

simple, clear, good

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~ Quite obviously, I have gathered no moss ! ~

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