Lazer Helmets: Woman

Go down in style.
Urbanize. The new fashion helmet by Lazer.

Advertising Agency: Duval Guillaume, Antwerp
Creative Directors: Geoffrey Hantson, Dirk Domen
Creative team: Manuel Ostyn, Pieter Staes
Photographer: Koen Demuynck
Other additional credits: Matthieu De Winter

10 comments

krautland's picture
krautland
3220 pencils

this lady is about to fall on her ass, not head.
the ads, incidentally, fall flat.

jimkuz's picture
jimkuz
408 pencils

Love this ad - attention getting, goofy, far-out, fun,
and STYLE is what her gymnastic, or spring board diving move is all about.

klaussnow's picture
klaussnow
1675 pencils

ivan, can I have a halmet too?

... its already been done...

but_why's picture
but_why
280 pencils

Confusing - both ads show stylish 'dismounts' not stylish helmets. Is this helmet gonna make me look good or turn me into some kinda acrobatic ninja? Either way show me a helmet that stops me getting my head squashed under a truck and you got my buck.

FlyingDogs's picture
FlyingDogs
968 pencils

Grade A, brothers!

efox5's picture
efox5
85 pencils

Like this one! But I don't know why they write the body copy on the ground

Tincho's picture
Tincho
1093 pencils

Because its a creative way. You spell it like this: C-R-E-A-T-I-V-E

JamurPutih's picture
JamurPutih
263 pencils

well...the ad makes me open the website..hahaha

end of joy, enjoy

Vicomte's picture
Vicomte
287 pencils

Nice job

Log in or register to post comments