Lazer Helmets: Woman

Lazer Helmets: Woman

Go down in style.
Urbanize. The new fashion helmet by Lazer.

Advertising Agency: Duval Guillaume, Antwerp
Creative Directors: Geoffrey Hantson, Dirk Domen
Creative team: Manuel Ostyn, Pieter Staes
Photographer: Koen Demuynck
Other additional credits: Matthieu De Winter

Your rating: None Average: 6.2 (23 votes)

Comments

Submitted by krautland on Fri, 2008-03-14 16:54.

this lady is about to fall on her ass, not head.
the ads, incidentally, fall flat.

JimKuzdal's picture
Submitted by JimKuzdal on Fri, 2008-03-14 16:58.

Love this ad - attention getting, goofy, far-out, fun,
and STYLE is what her gymnastic, or spring board diving move is all about.

Submitted by klaussnow on Fri, 2008-03-14 17:11.

ivan, can I have a halmet too?

Submitted by but_why on Fri, 2008-03-14 17:38.

Confusing - both ads show stylish 'dismounts' not stylish helmets. Is this helmet gonna make me look good or turn me into some kinda acrobatic ninja? Either way show me a helmet that stops me getting my head squashed under a truck and you got my buck.

Submitted by 73dpi on Sat, 2008-03-15 09:31.

Grade A, brothers!

Submitted by efox5 on Sat, 2008-03-15 18:05.

Like this one! But I don't know why they write the body copy on the ground

Submitted by Tincho on Sat, 2008-03-15 18:31.

Because its a creative way. You spell it like this: C-R-E-A-T-I-V-E

Geko's picture
Submitted by Geko on Sun, 2008-03-16 11:44.

Same idea here:
http://www.adci.it/dev/annualscheda.asp?annual=18&tipo=Cerca&IDPro=166...

Submitted by JamurPutih on Mon, 2008-03-17 02:15.

well...the ad makes me open the website..hahaha

end of joy, enjoy

Submitted by Vicomte on Mon, 2008-03-17 04:07.

Nice job