Latinstock: Boxing
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Advertising Agency: DDB Brasil, São Paulo, Brazil
Creative Directors: Rodrigo Almeida, Renata Florio, Julio Andery, Rodolfo Sampaio, Sergio Valente
Art Director: Rodrigo Bombana
Copywriter: Edson Oda
Photographer: LatinStock
Published: February 2009


8 comments
A idéia é excelente, mas o layout é horrível!
confusing. lucid. barnlike.
Confusing? Seriously? This is confusing? Let me guess a dog eating dog food and a tag line "it's good for them" baffle's you as well right?
Terrible Art. Lousy Copy.
Great photo thou:-)
Good idea, but i don`t like the layout
bad art direction.
Nikon did it more clearly with fewer words and no picture at all.