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Surrender, 3

Agency: 
Published/Aired: 
June 2008
Description: 

The dinnertime battle is over.

Advertising Agency: George Patterson Y&R, Melbourne, Australia
Creative Director: Ben Coulson
Art Directors: Paul Meates, Donna Stevens
Copywriter: Vanilla Stener
Illustrator: Philip Holliday
Photographer: Paul Torcello

Comments (23)

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Highest Rated

Karnal Goen's picture
Karnal Goen
Activity Score 6

lucu banget

Audrius Kubrik's picture
Audrius Kubrik
Activity Score 828

this ad makes me wanna be a mom. and i'm a guy. brilliant

ivan's picture
ivan

You can still be a dad, which is equally as satisfying.

krautland's picture
krautland
Activity Score 3216

I don't want to be either and hereby promise to shoot myself if I get anyone preggers but this ad is cute.

Audrius Kubrik's picture
Audrius Kubrik
Activity Score 828

i know, i will. but you know, equally yet not quite. it's too sweet for a dad, it's a mom's ad. and it was my feminine side that gave it a 9.

Disco Munky's picture
Disco Munky
Activity Score 3890

Sounds like your feminine side gave it a hand job under the table.

These are ok, not bad, just ok.

"stay low, move fast"

Doin' it for the points

wildbore's picture
wildbore
Activity Score 749

superb inside!

Copy_Can's picture
Copy_Can

"insight"

Misstree's picture
Misstree
Activity Score 425

Awwww...
this is cute :)

.............................

Not all who wander are lost.

el_pira's picture
el_pira
Activity Score 160

Only this one works

Vicomte's picture
Vicomte
Activity Score 287

very strong insight. Nice art! i like it!!!

dico's picture
dico
Activity Score 332
mark3r's picture
mark3r
Activity Score 1949

These are the type of Ads worth commenting. Excellent.

inkfromthepen's picture
inkfromthepen
Activity Score 147

warm & fuzzy, nice & simple. very nice.

Nthngmn's picture
Nthngmn
Activity Score 626

very nice. The ADs get a hi-five. Well done, sir and madam.

NatalieM's picture
NatalieM
Activity Score 1685

The look on the kids face says it all. The concept works. Art direction is clean, too.

Bundy Agency's picture
Bundy Agency
Activity Score 597

I would have prefered to see it cropped a little tighter and use forks and knives in the copy illustration rather than guns,

don't get me wrong its a nice concept and a great insight i just think the art could have been pushed a bit more.

Heaven's picture
Heaven
Activity Score 88

Qué bonito!!!
Me encanta!
Aunque de pronto que el copy esté escrito en el cinturón lo encuentro un poco rudo, pero bueno, como mamá es maravilloso.
sssh

Texnartist's picture
Texnartist
Activity Score 225

fun

••• Why Think When It's Easier To React •••

••• Why Think When It's Easier To React •••
http://twitter.com/texnartist

philippertl's picture
philippertl
Activity Score 656

Ahh, that's so sweet! :-)

binunk's picture
binunk
Activity Score 216

very nice.

Ratko's picture
Ratko
Activity Score 113

Hy Vanilla, nice job keep on going !! greets from Hamburg

Jessica Faye's picture
Jessica Faye
Activity Score 13

Hey there

I'm a grad art director at the AAA School of Advertising in Cape Town, South Africa.. I'd love to intern at an agency in Perth, Australia in January 2009. Does anyone have a cousin, who has an uncle, who has a neighbour, who happens to work in an ad agency and is willing to give me a shot for a few weeks...

Thanks, chow :)

Karnal Goen's picture
Karnal Goen
Activity Score 6

lucu banget

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