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13 comments

CJR785's picture
CJR785
50 pencils

These seem really similar to this poster.

http://obeygiant.com/images/2008/10/dia-de-de-los-muertos-obey.jpg

By Shepard Fairey

Ron Burgundy's picture
Ron Burgundy
1636 pencils

True, but art directing is regurgitating pop culture, and people have been re-hashing this image type for some time now...

http://www.google.com/images?q=mexican+skull+is+called&um=1&ie=UTF-8&s...

on the other hand maybe mix it up a lil better

Billoughsby's picture
Billoughsby
5091 pencils

"art directing is regurgitating pop culture"

Bingo. The only people who ever "created new forms" in graphic design died 20-50 years ago. R.I.P.

"Ubi hubave lubearned thubat ubanuby fubool cuban wrubite uba bubad ubad, bubut thubat ubit tubakes uba rubeal gubenubiubus tubo kubeep hubis hubands uboff uba gubood ubone."
-Lubeo Buburnubett

sandipkayal's picture
sandipkayal
270 pencils

??

a CREATIVE drop

Prof's picture
Prof
1453 pencils

just when i was starting to like the witty copies from Bohan, the drop this :/

Quite really.

thedesignaddict's picture
thedesignaddict
5391 pencils

I really like the art direction. My only problem with it is the '0' (zero) doesn't look like a zero.

Helmet Chrome's picture
Helmet Chrome
260 pencils

Zero to Burrito?

Gold. Nice line.

atb2005's picture
atb2005
13567 pencils

The copy is not consistently good across all ads. From 0 to burrito is my favorite line. As for the art, it's good but not amazing.

kleenex's picture
kleenex
28640 pencils

I love the art direction, The wording I have a problem with.

dadada's picture
dadada
1719 pencils

ad made in 60 seconds :)

Everybody is creative, be yourself.

Pedestrian's picture
Pedestrian
490 pencils

Weak copy in this campaign. I've been using that "(blank) to (blank) in 60 seconds" formula since I was 3 months into my career. And "Runs on gas and salsa"....That doesn't really mean anything.

Magood's picture
Magood
125 pencils

Nice art direction, bad copy = lame ad.

jac12345's picture
jac12345
20 pencils

pass.. if we grade on a curve.

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