Lasinen Lapsuus: Pint

I heard the shocking truth about my drinking from my daughter. After a couple of beers she thinks I'm a scary old man. Daddy has disappeared and Jenni has been left alone.

Advertising Agency: Euro RSCG Helsinki, Finland
Creative Director: Marko Vuorensola
Art Director: Joonas Paloheimo
Copywriters: Annu Terho, Juha Koivisto, Vesa Multanen
Illustrator: Joonas Paloheimo
Additional credits: Paul Earl
Published: March 2010

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14 comments

whatthefudge's picture
whatthefudge
1268 pencils

Brilliant.

royschellekens's picture
royschellekens
390 pencils

Beautiful insight! Allthough this one is the only one that doesn't feel forced i like the campaign

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sold's picture
sold
3219 pencils

not brilliant... testimony-campaign against alcohol and cigars is the easy way, testimony is a easy way anyway...

good execution and copy, but that is all.

Dzsoi's picture
Dzsoi
5269 pencils

Tend to agree. Still, copy is really good.

xcreativity's picture
xcreativity
2374 pencils

amazing copy. congrats

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gonndo's picture
gonndo
1092 pencils

I love the visual and the copy
Well done, guys.....

Yes, my profile picture is my dog on my sister's bed, with a pillow and a blanket...

everartz's picture
everartz
7611 pencils

absolutely great!!!

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Hiperion's picture
Hiperion
3138 pencils

easy way...but i like it.

Corbeen's picture
Corbeen
1070 pencils

the image is very good. I don't know why do u think that copy is good, but anyway.. . Its excellent art direction.

ReDorkulator's picture
ReDorkulator
58 pencils

Thought it was a Guinness Ad.
Damn they're going after the kids these days.

Effective, I suppose.

perromalo's picture
perromalo
429 pencils

I like this one, specially the lighting on the bed that resembles a pint of beer.

adlogic.india's picture
adlogic.india
55 pencils

i like copy, it doesn't look like bed.

adlogic.india's picture
adlogic.india
55 pencils

I guess I was mistaken… it's a bed.

grapekey_lyn's picture
grapekey_lyn
28 pencils

Very good! Everything is pleasing.

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