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Lasinen Lapsuus: Pint

Lasinen Lapsuus: Pint
Your rating: None Average: 8.4 (55 votes)

I heard the shocking truth about my drinking from my daughter. After a couple of beers she thinks I'm a scary old man. Daddy has disappeared and Jenni has been left alone.

Advertising Agency: Euro RSCG Helsinki, Finland
Creative Director: Marko Vuorensola
Art Director: Joonas Paloheimo
Copywriters: Annu Terho, Juha Koivisto, Vesa Multanen
Illustrator: Joonas Paloheimo
Additional credits: Paul Earl
Published: March 2010

14 Comments

whatthefudge's picture 1270 pencils
whatthefudge | Fri, 2010-03-26 09:22
9

Brilliant.

royschellekens's picture 396 pencils
royschellekens | Fri, 2010-03-26 09:48

Beautiful insight! Allthough this one is the only one that doesn't feel forced i like the campaign

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sold's picture 2623 pencils
sold | Fri, 2010-03-26 09:54

not brilliant... testimony-campaign against alcohol and cigars is the easy way, testimony is a easy way anyway...

good execution and copy, but that is all.

Dzsoi's picture 4985 pencils
Dzsoi | Fri, 2010-03-26 10:23

Tend to agree. Still, copy is really good.

xcreativity's picture 2384 pencils
xcreativity | Fri, 2010-03-26 12:36
7

amazing copy. congrats

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gonndo's picture 982 pencils
gonndo | Fri, 2010-03-26 13:39

I love the visual and the copy
Well done, guys.....

Yes, my profile picture is my dog on my sister's bed, with a pillow and a blanket...

everartz's picture 7590 pencils
everartz | Fri, 2010-03-26 19:45
10

absolutely great!!!

| Everartz |

Hiperion's picture 3108 pencils
Hiperion | Mon, 2010-03-29 03:51
5

easy way...but i like it.

Corbeen's picture 989 pencils
Corbeen | Mon, 2010-03-29 04:49

the image is very good. I don't know why do u think that copy is good, but anyway.. . Its excellent art direction.

ReDorkulator's picture 60 pencils
ReDorkulator | Mon, 2010-03-29 13:15

Thought it was a Guinness Ad.
Damn they're going after the kids these days.

Effective, I suppose.

perromalo's picture 429 pencils
perromalo | Tue, 2010-03-30 05:22

I like this one, specially the lighting on the bed that resembles a pint of beer.

adlogic.india's picture 55 pencils
adlogic.india | Thu, 2010-04-01 02:01

i like copy, it doesn't look like bed.

adlogic.india's picture 55 pencils
adlogic.india | Thu, 2010-04-01 02:05

I guess I was mistaken… it's a bed.

grapekey_lyn's picture 28 pencils
grapekey_lyn | Fri, 2010-04-09 02:29

Very good! Everything is pleasing.

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