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Published/Aired: 
May 2016
Description: 

LGBT advertising is nothing new. It’s been here for decades. For too long, brands have told us they’re “gay-friendly,” shown us a gratuitous same-sex couple, slapped a rainbow logo on it and called it a day. Las Vegas decided to do something different. To imagine a world where – every once in a while – we have to remind the heteros that Las Vegas still belongs to them, too…so long as they’re willing to share.

Assistant Creative Director / Art Director:Mark Naparstek

Everyone's welcome, even straight people.

Advertising Agency: R&R Partners, Las Vegas, USA
Executive Creative Director: Arnie DiGeorge
Creative Director: Doug Finelli
Assistant Creative Director / Copywriter: Chris Hagan
Photographer: Brian Kuhlmann

Comments (5)

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Highest Rated

Spanky's picture
Spanky
Activity Score 4899

This ad is offensive. Not because it involves sexual preference. But because it's just so bad. It's trying to be clever. But comes across as incredibly dumb.

Jaap Grolleman's picture
Jaap Grolleman
Activity Score 6992

What is the point of this ad? You want to make this city appealing to straight or gay couples? Here, you're doing neither.

tazyboy's picture
tazyboy
Activity Score 777

ok

kleenex's picture
kleenex
Activity Score 43505

The whole campaign is wonky.

feysal's picture
feysal
Activity Score 2561

cool

groovy baby!

Spanky's picture
Spanky
Activity Score 4899

This ad is offensive. Not because it involves sexual preference. But because it's just so bad. It's trying to be clever. But comes across as incredibly dumb.

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