Lar São Vicente de Paula: The newest trend is the trend of elderly, 5

The newest trend is the trend of elderly

Advertising Agency: SPR Agency, Novo Hamburgo, Brazil
Creative Director: Fábio Henckel
Art Director: Cleber dos Anjos
Copywriters: Fábio Henckel, Carol Mattos
Photographer: Studio ME
Published: November 2012

5 comments

certaintly's picture
certaintly
4060 pencils

"the newest trend is the trend of the elderly" ? oh god how bad.

there is potential for such nicer copy using this direction

helvet.lang's picture
helvet.lang
62 pencils

Ouch, art direction is veeeeery bad.

the ad which wasn't there

kleenex's picture
kleenex
29454 pencils

Too many of them for this series.

smonty's picture
smonty
41 pencils

i have visit the page http://pulseirinhasdolar.com.br/ ant it redirect me to facebook page... (hmm... what is with world? all one get stuck in fb?) i dont understand concept. i have to remember long lint to open another tab and try id. and google translate helps me with portugal language :)

smonty's picture
smonty
41 pencils
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