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Tired Furniture, 1

Agency: 
Published/Aired: 
April 2011
Description: 

That's your furniture saying:
I'm worn out.

Advertising Agency: Moma, Sao Paulo, Brazil
Creative Director: Rodolfo Sampaio
Art Director: Fábio Baraldi
Copywriter: Rodolfo Sampaio
Illustrator: Sattu
Photographer: Fernando Moussali
Producer: Angola Houghton

Comments (9)

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Highest Rated

jeffy12's picture
jeffy12
Activity Score 2

Interesting idea, interesting message and nice graphics. I would definitely take a closer look to this brand of furniture if I had the chance.

pez's picture
pez
Activity Score 1802

doesn't need copy. good art direction.

bhuvneshwar.chd's picture
bhuvneshwar.chd
Activity Score 989

bulls eye. . .

virtuoso

"If you are irritated by every rub, how will you be polished?"
— Rumi

nicolas dumenil's picture
nicolas dumenil
Activity Score 21

Done,done, and done... but good art direction

see those others campaigns at coloribus or joelapompe for " Omo progres, De vlaamse info line or GasNatural " which use the same concept ( a clothes looks like tongue )

www-joelapompe-net/2007/10/19/washing-machines-langue-bien-pendue

rajib kabir's picture
rajib kabir
Activity Score 35

this furniture talking with visual universal language...love it

charlottebree's picture
charlottebree
Activity Score 84

Could have tried another twist in every ad. They're all sort of the same. Do something else with the sock or something.

ace85le's picture
ace85le
Activity Score 3939

No they should choose a different type of furniture for each ad.

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jeffy12's picture
jeffy12
Activity Score 2

Interesting idea, interesting message and nice graphics. I would definitely take a closer look to this brand of furniture if I had the chance.

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