Land Rover UK: More pull

Advertising Agency: Rees Bradley Hepburn, Birmingham, England
Creative Director: John Dean
Art Director: Paul Ray
Copywriter: Richard Newell
Photographer: Christian Powell
Other additional credits: Matrix Retouching
Published: July 2007

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24 comments

Punch's picture
Punch
614 pencils

esta muy usado eso ..

"no silencies lo que no sabes expresar".

primo_susto's picture
primo_susto
440 pencils

"usado"?
USE THIS!

veli's picture
veli
226 pencils

It's a very interesting visual. Clean. Creative. But Toyata used the same idea before.

brain123's picture
brain123
830 pencils

O L D

shahidali's picture
shahidali
4069 pencils

interesting...
just a small point, this visual is not justifying the 'more pull', may be because of the fact that its pulling a paper and paper is not perceived to me as a strong matter ... just that...
for those who r claiming this as OLD, i haven't seen this b4

shahid

LeeMoh's picture
LeeMoh
424 pencils

Powerful to pull, quick to shrunk, strong to explode, unique to jut out… etc.
Anything done on its paper is OLD.

pscs's picture
pscs
440 pencils

he meant the car is old :P

IMO it's both.

picktokyo's picture
picktokyo
1404 pencils

naa

nut's picture
nut
14 pencils

just another old idea!!

StevenZhang's picture
StevenZhang
4 pencils

Mars

bhavdeep's picture
bhavdeep
284 pencils

OLD IS GOLD!

"patience is better than gutts"

Stef's picture
Stef
8 pencils

Saw this before...

LeeHarvey's picture
LeeHarvey
3045 pencils

http://adsoftheworld.com/media/print/land_rover_freelander_2_euroncap

Same brand but different idea. Similar use of paper though.

gbl's picture
gbl
451 pencils

old, but still cool.

Ramezani's picture
Ramezani
315 pencils

More Pull?
You needn´t more pull to pull paper :-)))

pulchinela's picture
pulchinela
1060 pencils

where is the driver? :-)))

Nanel's picture
Nanel
283 pencils

this was also done for mitsubishi in puerto rico. the "raider" pickup truck was placed in the classified section of the newspaper towing the ads of refrigerators, stoves, wood, etc.

in this ad, the truck is pulling nothing, just paper.

sbanua's picture
sbanua
16 pencils

PUSH creative harder http://NewsQuote.blogspot.com

spam052's picture
spam052
25 pencils

toyota already did this idea for their pick up. some times its good to do a little research before posting.

Sudharshan's picture
Sudharshan
34 pencils

May be if this ad was a 2 page one with another ad by the side n that one made to look all blured as its pulling the paper it would have been better.anyways neat....

TING!

Vipond's picture
Vipond
60 pencils

never seen anything like it before so i quite enjoyed it. fair dos if its been done though, in that case i'd agree with most comments.

still thought it quite crisp and clean, and the crumple and shadows and running text over these pretty effective.

Guest's picture
Guest

The only retouch was the car put into shot. It took a few goes to look right but the looks better for being real.

Christian Powell.

Guest's picture
Guest

PULL !
bang ! the idea must die

Guest's picture
Guest

lgiuiu

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