Land Rover Phone: Construction

Land Rover Phone: Construction
Average: 7 (54 votes)

The Land Rover S1 Phone Incredibly tough

Advertising Agency: Y&R Lima, RKCR/Y&R, London, UK
Global Creative Director: Graham Lang
Regional Executive Creative Director: Guillermo Vega
Executive Creative Director: Flavio Pantigoso
Head of Art: Christian Sánchez
Copywriter: Daniel de León
Art Directors: Christian Sánchez, Mirko Cuculiza
Retoucher: Salamanca
Account Manager: Glynn Euston

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13 comments

Billoughsby's picture
5103 pencils
BilloughsbyThursday, January 20, 2011 - 20:25

Whether they should have or not, this is done very nicely.

"Ubi hubave lubearned thubat ubanuby fubool cuban wrubite uba bubad ubad, bubut thubat ubit tubakes uba rubeal gubenubiubus tubo kubeep hubis hubands uboff uba gubood ubone."
-Lubeo Buburnubett

manumartin5's picture
1202 pencils
manumartin5Friday, January 21, 2011 - 00:08

masterpiece execution.

kalpesh78's picture
2525 pencils
kalpesh78Friday, January 21, 2011 - 01:15

beautiful execution. Hate the land rover template.

ideas....30 minutes nahi toh free.

kalpesh78's picture
2525 pencils
kalpesh78Friday, January 21, 2011 - 01:15

beautiful execution. Hate the land rover template.

ideas....30 minutes nahi toh free.

sintra's picture
703 pencils
sintraFriday, January 21, 2011 - 07:59

great execution

barcreativo.com's picture
2752 pencils
barcreativo.comFriday, January 21, 2011 - 12:05

wow... i like it

www.barcreativo.com

Glut's picture
4083 pencils
GlutFriday, January 21, 2011 - 12:27

Gorgeous art! the idea.....

ad shark's picture
131 pencils
ad sharkSaturday, January 22, 2011 - 05:34

I can't even see if the screen has colors or if it's just blue.
Sorry, but in any launch in advertising history, you need to show the product.

Gi_bo's picture
1379 pencils
Gi_boMonday, January 24, 2011 - 13:36

Don´t agree. It depends on what aspect of your product is your proposing (USP). Land rover phones are not meant to stand out by its physical traits but by its resistance as shown above. THis is a clear benefit for this type of product. THis is not an Iphone.

GiBo

va3efi's picture
21 pencils
va3efiSaturday, January 22, 2011 - 16:18

Art work is amazing, idea not so much...

Model79's picture
36 pencils
Model79Sunday, January 23, 2011 - 12:21

Love execution! about the idea i think literal people wont like it (like everyone leaving comments) but if you look at it twice is awesome!

Model79's picture
36 pencils
Model79Sunday, January 23, 2011 - 12:21

Love execution! about the idea i think literal people wont like it (like everyone leaving comments) but if you look at it twice is awesome!

maximvg's picture
156 pencils
maximvgMonday, January 24, 2011 - 05:33

Like this. Beautiful execution and people who executed this idea.