Land Rover Owners Club: Directions

Agency: Lowe & Partners, Malaysia, Kuala Lumpur
Creative Director: Adrian Miller
Copywriter: Adrian Miller, Gavin Simpson
Art Director: Ian Lee, James Yap
Photographer: Allen Dang

Newer
Older

15 Comments

Guest | Sun, 2006-07-16 06:19

espiri güzel

Guest | Sun, 2006-07-16 08:20

aha. good one.

2055 pencils

whitespace | Sun, 2006-07-16 12:26

Nice.

124 pencils

backwords | Sun, 2006-07-16 13:27

hahaha this is awesome

Guest | Sun, 2006-07-16 16:57

its has been done once and again, its pretty shitty too.
you can always see africans all over the history of land rover's ads.

326 pencils

Rusio | Sun, 2006-07-16 17:26

i thought everything was made for jeeps and suddenly they surprise me with this great ad. Nice thought

Guest | Sun, 2006-07-16 22:43

Good one. Funny, the CD is copry-base but no copy in this great ad... :P "you can always see africans all over the history of land rover's ads." So it mean this ads has the Land Rover's DNA, what so shitty about it?

Guest | Mon, 2006-07-17 00:37

Sure, the AD executes the idea, but these days many copywriters COME UP with visual ideas.

Picture a situation where the junior copywriter ideated it, the CD tweaked the idea, and the AD executed it. Wouldn't they all get credits?
It happens a lot these days. Visual ideas are NOT restricted to art guys. Atleast it happens where I work.

434 pencils

MADE in the USA | Mon, 2006-07-17 00:08

Yes this is obvious and very good. Funny.

<<>><<>>

524 pencils

pindaro | Mon, 2006-07-17 08:57

niiiiiice

www.pindaro.info

Guest | Mon, 2006-07-17 09:02

good one. By the way, the chap looks Asian or Aborogine, not African. There we go again with stereotypes...

287 pencils

writergeekdez | Mon, 2006-07-17 11:41

nice. would be great as a tv spot, too.

just a close up of the guy in the rover giving directions, than pulling back to reveal WHO he's giving them to...

but does it have legs? will we get tired of seeing who else a rover owner gives directions to?

can't wait to see what's next.

Guest | Tue, 2006-07-18 02:39

there is a company called Maruti {car manufacturer in India}....they did this TVC a long long time ago....with a small Tibetian child...lowe, copy cats and nothing else....whitespace, hi dude