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Mountain

Agency: 
Published/Aired: 
February 2012
13324
Description: 

Print advertisment created by Y&R, United Arab Emirates for Land Rover, within the category: Automotive.

Advertising Agency: Y&R, Dubai, UAE
Chief Creative Officer / Creative Director / Copywriter: Shahir Zag
Creative Director / Art Director: Kalpesh Patankar

Comments (8)

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mitali prasad's picture
mitali prasad
Activity Score 458

interesting....but didnt' exactly get it....

talkingisfree's picture
talkingisfree
Activity Score 2712

I like it visually and all the intention but the campaign is not what I was expecting from it...

chicagohour's picture
chicagohour
Activity Score 384

This is my favourite....

Hmmmmm

palls's picture
palls
Activity Score 164

this one has got cute copy That Tickels, luvd d series

"selling is advertisment"

Hadrons's picture
Hadrons
Activity Score 6041

seriously ?!
pull your head out.

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

Wordfruit's picture
Wordfruit
Activity Score 1023

I like the idea.

But I'm less taken with the voice. I think the voice would be better more 'simple'. (Which would be a lot more work to write.)

Really, I don't think there is any tangible 'voice' here. Though there is an attempt at one.

macnell's picture
macnell
Activity Score 169

no

gbl's picture
gbl
Activity Score 451

cool idea, boring execution.

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